Ted Baker – Italy

For the D&AD Student Awards 2013 Ted Baker Brief, Gary Whitworth & I chose to take Ted Baker to Italy.

We decided to take Ted Baker over to Italy by bringing together the country’s rich heritage of art and Ted Baker’s humour and styling to engage potential consumers.

The concept revolves around creating a Ted Baker Renaissance. With the idea of placing contemporary English clothing in classic Italian art and the humorous juxtaposition with which it creates.

The project is to be exhibited at New Blood from 2nd – 4th June.

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For the full project, head over to the project page on my website

Christmas Jumpers

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To promote the christmas jumper party for our design school, Andreas and I went about rounding up the tutors of various courses, putting them in christmas jumpers and photographing them. Andreas then tied it all together with some copy and we posted as many as possible around the building.

To lift the Christmas spirit and to strengthen the bond between the different creative departments in the Victoria building, we are inviting everyone to a Christmas jumper get together. But in order to make it relevant to all the students outside the graphic design course, we are just about to launch a poster campaign, featuring tutors from all the different departments dressed in Christmas jumpers.

The aim is to fit at least a hundred students and tutors in the close by pub, having a drink and a laugh together. Hopefully this will help us get to know other students from other departments better leading to more collaboration. Creativity is not a lonely journey.

@TheodorLinden

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The Students

A successful and conversation starting project. The night itself was a great way to see off the year with a fantastic turn out.

The Bittersuite

Doubles

Caroline’s double exposure approach offers the viewer two levels on which to examine the photograph. There’s the conundrum of trying to separate the two figures and finding a way to see both faces, plus there’s the deeper exploration of their personalities. Of course, a photograph can’t really capture much more than shape and form, but the choice of clothes, hair styles and even expression all create reactions within the viewer.

[By Caroline Briggs]

[Read the full article]