Archives for category: My Work

Tory Cuts - Chip Shop Award Nomination

Drum_Chip shop Finalist


Chip Shop Awards

This year I have been working on a A3 map & guide for Preston City Centre with
Pete Thompson and Preston City Council. It is to be available for free around the
city to be used as a guide on how to get around and see what Preston has to offer.
This post is a guide through the development of the project. The full project can
be seen here.

Research & Reference
Preston Map 1Preston City Centre Map – Previous (A5)

Preston map 2 - Guild WheelGuild Wheel Map – Bicycle route of Preston (A2 approx)

Preston map 3 - illustratedIllustrated Preston City Centre Map (A3 approx)

Bristol MapBristol City Map (A3) [link]

Newcastle MapNewcastle Map (426mm x 426mm) [link]

NYC Wayfinding 1NYC Wayfinding 2NYC Wayfinding 3 - Paper mapPentagram NYC Wayfinding [link]

Initial map work animation

Development of the first version of the map where the initial groundwork was done for
the transport system and natural environments. While being as accurate as possible,
it was important for this map to be clear and simple so some roads have been slightly
simplified and not all roads have been included as they are not necessary for this map.

This video shows the development of the map from start to finish.

Project Extension

Based from the finished map that was produced, Preston Council along with fwdesign have produced a detailed version for a way-finding system. It essentially zooms into the initial design, adding extra detail which is necessary for way-finding signage. The system will be implemented into the redevelopment of Preston City Centre from August 2014. Picture to come…

To see the full project, please click here.


For the Grand National this year I created a poster showing all the runners with (roughly) their ratings and odds. Useful for sweepstakes! If you would like a printable version for your own sweepstakes, you can download it Here




Information collected on 02/04/14 from

For the D&AD Student Awards 2013 Ted Baker Brief, Gary Whitworth & I chose to take Ted Baker to Italy.

We decided to take Ted Baker over to Italy by bringing together the country’s rich heritage of art and Ted Baker’s humour and styling to engage potential consumers.

The concept revolves around creating a Ted Baker Renaissance. With the idea of placing contemporary English clothing in classic Italian art and the humorous juxtaposition with which it creates.

The project is to be exhibited at New Blood from 2nd – 4th June.

01A AdSONY DSC01C AdTed Baker

For the full project, head over to the project page on my website

Friday 14th June was the private view for the Preston Degree Show. After days, weeks and months of preparation, the night finally came. It was a great turnout and a great night, I hope everyone who came enjoyed themselves. The show was up for a week before being taken down and prepared for D&AD New Blood (2nd-4th July) & our Manchester show at 2022NQ (5th july).

Here are some snaps of the night.


Andreas looking slick

Gary talking about his work

Gary Whitworths Work
A selection of work from Gary Whitworth

Monday Night Film Club
Some of the posters from Monday Night Film Club. Mine can be found fully here

Michael Kirkpatrick
A selection of work from Michael Kirkpatrick

Ric Bixter
One of my boards at the show and a part of my F1 project, more can be seen here

Jess Kumah
A Selection of work from Jessica Kumah

Francesca De Giorgio
A Selection of work from Francesca De Giorgio

Aftershow Party
The Aftershow Party in full swing.

Future Fables is an exhibition by BA Hons Textiles students in PR1 Gallery at UCLAN. I was briefed with creating an invite and gallery banner using the theme of Future & Past. To answer the brief, I created an image depicting a slum and a futuristic cityscape.



05A Poster

This is part of mine & Gary Whitworths D&AD Ted Baker Student Awards entry.
Look out for the full project after the D&AD Student Awards 2013 are announced.


To promote the christmas jumper party for our design school, Andreas and I went about rounding up the tutors of various courses, putting them in christmas jumpers and photographing them. Andreas then tied it all together with some copy and we posted as many as possible around the building.

To lift the Christmas spirit and to strengthen the bond between the different creative departments in the Victoria building, we are inviting everyone to a Christmas jumper get together. But in order to make it relevant to all the students outside the graphic design course, we are just about to launch a poster campaign, featuring tutors from all the different departments dressed in Christmas jumpers.

The aim is to fit at least a hundred students and tutors in the close by pub, having a drink and a laugh together. Hopefully this will help us get to know other students from other departments better leading to more collaboration. Creativity is not a lonely journey.


Graphic DesignAnimation Product Design Advertising & Interiors Fashion Games Design Contextual Studies

The Students

A successful and conversation starting project. The night itself was a great way to see off the year with a fantastic turn out.

The Bittersuite

Lovely Jubilee

A branding idea I had for some Diamond Jubilee parties – Lovely Jubbly.


The first part of the D&AD student award wall is finished. Wednesday 16th November is when D&AD comes to Preston for a day of design events. For this day we have put up two 2 metre banners up along the Graphic Design studios. Spanning 10 years there are a total of 78 awards on display. Eventually this will become a permanent feature in the university with all of the D&AD student awards that UCLAN has won.

Student Awards 2001-2011